Mass Media and Public Attitudes towards Compliance with the Implementation of Social Policies and Physical Distancing

Noorhidayah, Elsi Setiandari Lo

Abstract

Coronaviruses (CoV) is part of a family of viruses that cause illnesses ranging from the flu to more serious illnesses such as Middle East Respiratory Syndrome (MERS-CoV) and Severe Acute Respiratory Syndrome (SARS-CoV). The disease caused by the coronavirus, otherwise known as COVID-19, is a new type that was discovered in 2019 and has never been identified as affecting humans before. To prevent the spread of the coronavirus, the Government implemented social and physical distancing policies through Large-Scale Social Restrictions (PSBB). Using a qualitative descriptive study, this study aimed to determine community compliance in implementing social policies and physical distancing. The data collection technique was carried out in two ways, namely interviews and document review. The study results were analyzed using data analysis techniques, namely the data reduction stage, data presentation, and conclusion or verification. The results determined the Role of Mass Media and Public Attitudes towards Compliance with the implementation of social policies and physical distancing during the pandemic phase and supported by a positive attitude from the community, which is built through the ability to understand the information obtained and translate, convey and conclude messages obtained through mass media properly. Novelty in this study was a health policy regarding physical distancing in the face of COVID-19. This study aimed to obtain the types of mass media and public attitudes towards compliance in implementing social and physical distancing policies.

Keywords: policies, attitude, social distancing, physical distancing.


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