The Needs Analysis of the Instructional Media to Improve Students’ Entrepreneur Motivation in Historical Academic Teaching

Soebijantoro, Furqon Hidayatullah, Samsi Haryanto, Sri Haryati


This research was conducted to know the needs of students and stakeholders in preparing entrepreneurial teaching materials for students who take the history education study program at PGRI Madiun University. It is necessary to build an independent attitude in seeking opportunities and taking all risks to become an entrepreneur. From some of the studies before, a hypothesis that can be drawn is that entrepreneurship education in higher education is very important, and of course, teaching materials that follow the curriculum must support it. The research method used in this study is a qualitative descriptive method. The data sources were obtained through interviews, questionnaires, archives, document studies, and direct observation. The authors used two methods. They are content analysis and interactive analysis. Systematization of data is from presentations in the form of tables, networks, or charts. From the data analysis, the results obtained: 1) 65% of students taking teaching materials must be related to entrepreneurs in the field of historical and cultural tourism, 2) 85% of students taking teaching materials must contain training in preparing historical and cultural tourism entrepreneur proposals 3) Tourism actors state the sector Historical and cultural tourism still really needs the involvement of history education graduates to manage tourism assets that have not been optimized in the City and District of Madiun.

Keywords: entrepreneur, history, needs analysis, teaching materials.

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